Chris Pace

Mobile Marketing Strategy for Restaurants

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Mobile marketing for restaurants includes many mobile platforms

Mobile marketing wasn’t even a concern 5 years ago. It used to be a question of whether or not your restaurant had a website. People need to find your phone number, directions, browse your menu, check your hours…so having a website was a good way to market your business. Fast forward to 2012, in a … Read more

GoodyTwo’s Toffee Company embraces the ShopKeep iPad POS

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One of my amazing clients, GoodyTwo’s Toffee Company of Scottsdale, Arizona is the latest to join the ShopKeep iPad POS revolution. Today we were mentioned in an article about how ShopKeep has helped their business.

ShopKeep is a great way to improve customer relationships through its ability to capture and track individual sales. Its a scalable system that can grow with your company. It also has very low hardware and implementation costs compared to older, bulky, computer based systems. And since your data is all stored in the cloud, you can access it from anywhere, at anytime.

See more about what we were able to do for GoodyTwo’s Toffee Company by clicking the link after the jump.

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Why ShopKeep?

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  Its FAST! – Designed by a high-volume retailer and battle-tested at high volume coffee shops, ShopKeep rings sales faster than your human cashiers can! Its STABLE – You can keep ringing sales even when the internet is down thanks to our patent-pending system. And when your internet is back up, all your data will sync and … Read more

A Full Featured POS System on your iPad

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Are you starting a new coffee shop? Maybe you have a booth at a farmer’s market and you need a rock solid POS system. Ring up customers, print paper receipts, pop the cash drawer, take credit cards, manage inventory, update pricing and have real time access to sales numbers through the web. When you choose … Read more

Are You Happy With Your IT Company?

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Small and Medium sized businesses are often faced with a common question – How can we utilize technology to compete with the big dogs? The methods have changed over the course of recent history. First it was phone switchboards…then mainframes…then servers…then wireless…now cloud computing, accessibility, and speed of information are crucial to compete. 

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Could You Also +1 My Hospital?

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You have finally figured out the social media landscape. Your hospital has a presence on Twitter, engaging with the community, patients, other providers, and local businesses. You have a Facebook page, complete with calls to action, linkbacks to the hospital website, a freeflowing thread covering the gamut of healthcare issues. Your hospital website is full of social sharing options…but what is this new “+1” thing?

Google launched a new social networking service recently (dubbed Google+) through an amazing word-of-mouth grassroots campaign. As a marketer in a healthcare organization, I’m sure you are thinking “Here we go again!”. Another metric to track, another campaign to manage. Not so fast my friend. This social networking site is not the same. It looks familiar…like Facebook without the ads and without the Farmville. Its more than 140 characters per post, so its not quite as extemporaneous as Twitter. Its a targeted discussion tool created for CONSUMERS. So that being said, how does it help your healthcare organization? The early returns may surprise you…

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